I manage a property with 10 units and I list my property on many holiday rentals websites. I decided to try this year the Trip Advisor for business and I paid 450 usd, not small money.
Besides the possibility to manage the reviews, which is of course very good for the online reputation of a property, I cannot see much convenience in terms of return of investment. Yes, I got some requests from TA, but I was expecting a bit more consistent increase of revenue and requests. Anyway, I think it's a must have tool for property owners and managers, a bit expensive but still OK. Maybe I need practice more and optimize the use of this tool. Any suggestions?