This is a great idea for a present. How fun is it for a kid (or adult. Got myself one) to get a bracelet with a card in the mail with a specific animal to track? Has the animal's name, photo, and all. I will say, if you get the elephant option it's not real time tracking to protect from poachers. We got the elephant, turtle, and shark. The elephant is kind of boring to track. The shark is cool. But to my surprise the sea turtle is the most fun to track in my opinion. This is absolutely a cool gift, but if you just want to track an animal, you can do this for free on the direct conservation sites... literally the same animals.