They're willing to hold my hand and walk me through the process of setting up a successful profile.
Reason I chose this business:
They bring in at least 3 new leads a week, often more.
Reason I chose this product:
I am not a very active user, although I'm sure I could get more out of it if I were. But I respond to the leads through their messaging service, and of course use the profile page to attract attention.