I just bought some emergency equipment from this site. I bought a tac bivvy emergency sleeping bag, an emergency food and water kit. Emergency survival blankets, safety weatherproof matches and 550 paracord. These items will be in a pack that will stay in my car. These are really good quality items. I will be going back to buy other items for the house and for when I go hiking.
Tip for consumers: Survival Frog started out small with only a dozen or so items. The last two years they have really grown. Everything they carry is tested first before it is released to the public. I recommend that you get on their distribution list. That way you will be notified when new stuff arrives and sold out items are re-stocked.