Like it or not, Google Ads is the ONLY paid method for achieving visibility among customers via search engines. The interface is very powerful but customer support is available to troubleshoot any concerns. I recently spoke with a support specialist named Indrajeet and he went above and beyond in analyzing problems with my account. We were able to implement changes on the telephone to generate increased visibility for my campaign. Indrajeet is really incredible and knowledgeable about the Google Ads system in a way that I can only aspire to achieve. He really helped to save my bacon in a time of high stress.