Because I am a consultancy of one person (me!) I had a limited budget for optimizing my website. Nitin offered me a price I could afford and tailored the service to me and my needs. He took the time to understand my "niche" of business and was patient with my pickiness about grammar, punctuation and spelling. Not only did my visibility and "find-ability" increase, but my consultancy was recognized as one of the top 7 resources for child care educators. I still do not understand the technology that Nitin and his team used! Without his team, my website would be far less effective.