I went in for a tie. I saw a sign, "2 for $79." I thought "Wow. $40 per tie. What a racket! I bought one, and lo and behold, it was $79! What happened? "2 for $79" = "1 for $39.50." Mmmmm... no, that's what they want you to think, apparently. Essentially, it's a ploy to force you to buy two of their $39, overpriced ties. What a scam.