The app 's discounts are more like 25% off. Very few BOGO in app. If you do get a BOGO the 2nd item usually has a dollar limit so you end up paying for whatever it is over the limit. Definitely not adjusted for inflation. Most are at or bellow $9.00. Not to mention a few businesses did not honor sonI let them know and those businesses are STILL in the new book / app. Use to be a great deal but you can get same discounts through Groupon and better discounts. I have been using the service when it use to be a fundraiser also.